Facebook was created as a social networking website by Mark Zuckerberg in 2004. Through the success of Facebook, Zuckerberg has become the world's youngest billionaire at only 23 years old. Facebook has since also became the world's largest social networking site. The site's first name was thefacebook.com, but some time later it was renamed to Facebook. Access to the site at first were allowed to only the students of Harvard University. However, in September 2006 a social network facebook.com was available for everyone who has reached the age of 13 who have e-mail. Facebook in 2009, made $700 million of income.
Features of Facebook
Facebook allows you to create a profile with photos, invite friends, send messages, inform other users about your status or about new products/services. Facebook also provides an opportunity to create interest groups, hold events and discussions.
Facebook offers many features with which users can interact. Among the most popular - a virtual wink, photo albums and a "wall" where friends can leave messages.
The user can control the level of access to information published on the profile, and determine who has access to one or another part.
Facebook allows the programmers to create programs for certain services and make money on it. This promotion is possible to integrate multiple functions (games, tools, share music and photos), which in turn stimulated the activity of users.
Facebook gives users the opportunity to choose the address of your page (www.facebook.com/your name) at a time when many other social networks' user's pages can be accessed only by ID. The BBC website has also introduced allowing users to rename the directory and therefore get their chosen address.
Facebook users can switch the interface language in their profile which allows you to communicate with suppliers/customers throughout Europe.
Facebook contains a lot of online games, including games in which players can play with their friends, build cities, empire, challenge each other, care for virtual pets, and even grow it. Your company could create their own game such as wine growing.
Facebook is used as a highly effective business tool. It’s excellent for marketing your goods and connecting with your customers. Peckish Foods can establish a business account which you would use to publish professional or business casual photos (photos of the shop in action or from events etc) to reinforce your branding. Allowing customers a glimpse of your culture/values and letting them have ability to see who you are in a visual way will let them feel as if they know you. They're more likely to buy from a company they can recognise and know.
Facebook helps to keep your customer up-to-date with your business activities and you can get feedback for free!
With Facebook you can combine your page with other social media sites like Twitter or a blog and link to your company website. When someone asks you a question, you can respond in detail in a blog post and link to it from Facebook.
Facebook 'Deals' allows users to find out about various promotional campaigns. To participate in this, you make a virtual registration (check-in), agree to the terms and it's not only larger companies such as Gap and McDonalds as Facebook will also wants small businesses to join in so that they attract new visitors.
Peckish Foods can create an advertisement on Facebook from as little as 68 pence per day. So, not only are you reaching customers through your fans or people who 'like' you but you can also advertise on relevant pages.
Statistics of audience is updated daily and contains a list of logins which can be useful for businesses to directly target them for marketing. Advertising on Facebook provides a rich choice of target: age, geography and interests. Business can find interests of the potential clients as users write their interests in their own page. In addition, users can be targeted to a page that does not belong to you: To competitors, for example. Furthermore, business may target a specific campaign such as to certain alumni of a specific university.
Peckish Foods can create a "Like Page" which would let customers become fans of the company or a particular product by clicking on the like button. Like Pages look very similar to personal profiles but will let Peckish Foods advertise to all of Facebook's users. Peckish Foods can send updates to their fans, which are displayed on their home page and on the profile page of the fans. It is a great way to get your fans to become passive endorsers of the company as they are promoting your company to their friends without you having to do anything. Links to the company website or blog can be added and customers can leave comments on any post (subject to permissions) giving you valuable feedback.
Insights are a feature that allows businesses to see the statistics of how many times their updates have been seen and they can access information about their fans. A "Like Page" has an unlimited amount of fans and you can customise the page to add videos, photos and discussion boards. Statistics of the fans or audience is updated daily and contains a list of logins which you can use to refine your marketing. Advertising on Facebook provides a rich choice of target: age, geography and interests. Peckish Foods can see the interests of their fans as they'll have interests on their own page. In addition, you can target a specific group such as students of a specific university.
Mobile technology has increased the use of Facebook as users can access a friend stream on a smartphone. Applications on android phones lets users update their status, upload video from their mobile and synch their Facebook friends with contacts on their phone, which adds profile pictures and status updates to the contacts list. Facebook can be accessed 24 hours a day so customers can still contact you during hours when you are closed and there is a new feature called places which is particularly useful for businesses.
Places lets users "check in" to Facebook using a mobile device which lets their friends know where they are. It could be in your shop, as many users "check in" to places like cinemas, restaurants, educational facilities, etc. When users "check in" to your store it is possible to give them a "deal" for promoting your business. Facebook "Deals" allows users to check in from restaurants, supermarkets, bars, and coffee shops using an app on a mobile device and they get a discount, money off coupons or free merchandise. You choose.
In order to get further information about Facebook please click on the link below in order to view a short video clip.
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Facebook was created as a social networking website by Mark Zuckerberg in 2004. Through the success of Facebook, Zuckerberg has become the world's youngest billionaire at only 23 years old. Facebook has since also became the world's largest social networking site. The site's first name was thefacebook.com, but some time later it was renamed to Facebook. Access to the site at first were allowed to only the students of Harvard University. However, in September 2006 a social network facebook.com was available for everyone who has reached the age of 13 who have e-mail. Facebook in 2009, made $700 million of income.
Features of Facebook
Facebook allows you to create a profile with photos, invite friends, send messages, inform other users about your status or about new products/services. Facebook also provides an opportunity to create interest groups, hold events and discussions.
Facebook offers many features with which users can interact. Among the most popular - a virtual wink, photo albums and a "wall" where friends can leave messages.
The user can control the level of access to information published on the profile, and determine who has access to one or another part.
Facebook allows the programmers to create programs for certain services and make money on it. This promotion is possible to integrate multiple functions (games, tools, share music and photos), which in turn stimulated the activity of users.
Facebook gives users the opportunity to choose the address of your page (www.facebook.com/your name) at a time when many other social networks' user's pages can be accessed only by ID. The BBC website has also introduced allowing users to rename the directory and therefore get their chosen address.
Facebook users can switch the interface language in their profile which allows you to communicate with suppliers/customers throughout Europe.
Facebook contains a lot of online games, including games in which players can play with their friends, build cities, empire, challenge each other, care for virtual pets, and even grow it. Your company could create their own game such as wine growing.
Facebook is used as a highly effective business tool. It’s excellent for marketing your goods and connecting with your customers. Peckish Foods can establish a business account which you would use to publish professional or business casual photos (photos of the shop in action or from events etc) to reinforce your branding. Allowing customers a glimpse of your culture/values and letting them have ability to see who you are in a visual way will let them feel as if they know you. They're more likely to buy from a company they can recognise and know.
Facebook helps to keep your customer up-to-date with your business activities and you can get feedback for free!
With Facebook you can combine your page with other social media sites like Twitter or a blog and link to your company website. When someone asks you a question, you can respond in detail in a blog post and link to it from Facebook.
Facebook 'Deals' allows users to find out about various promotional campaigns. To participate in this, you make a virtual registration (check-in), agree to the terms and it's not only larger companies such as Gap and McDonalds as Facebook will also wants small businesses to join in so that they attract new visitors.
Peckish Foods can create an advertisement on Facebook from as little as 68 pence per day. So, not only are you reaching customers through your fans or people who 'like' you but you can also advertise on relevant pages.
Statistics of audience is updated daily and contains a list of logins which can be useful for businesses to directly target them for marketing. Advertising on Facebook provides a rich choice of target: age, geography and interests. Business can find interests of the potential clients as users write their interests in their own page.
In addition, users can be targeted to a page that does not belong to you: To competitors, for example. Furthermore, business may target a specific campaign such as to certain alumni of a specific university.
Peckish Foods can create a "Like Page" which would let customers become fans of the company or a particular product by clicking on the like button. Like Pages look very similar to personal profiles but will let Peckish Foods advertise to all of Facebook's users. Peckish Foods can send updates to their fans, which are displayed on their home page and on the profile page of the fans. It is a great way to get your fans to become passive endorsers of the company as they are promoting your company to their friends without you having to do anything. Links to the company website or blog can be added and customers can leave comments on any post (subject to permissions) giving you valuable feedback.
Insights are a feature that allows businesses to see the statistics of how many times their updates have been seen and they can access information about their fans. A "Like Page" has an unlimited amount of fans and you can customise the page to add videos, photos and discussion boards. Statistics of the fans or audience is updated daily and contains a list of logins which you can use to refine your marketing. Advertising on Facebook provides a rich choice of target: age, geography and interests. Peckish Foods can see the interests of their fans as they'll have interests on their own page. In addition, you can target a specific group such as students of a specific university.
Mobile technology has increased the use of Facebook as users can access a friend stream on a smartphone. Applications on android phones lets users update their status, upload video from their mobile and synch their Facebook friends with contacts on their phone, which adds profile pictures and status updates to the contacts list. Facebook can be accessed 24 hours a day so customers can still contact you during hours when you are closed and there is a new feature called places which is particularly useful for businesses.
Places lets users "check in" to Facebook using a mobile device which lets their friends know where they are. It could be in your shop, as many users "check in" to places like cinemas, restaurants, educational facilities, etc. When users "check in" to your store it is possible to give them a "deal" for promoting your business. Facebook "Deals" allows users to check in from restaurants, supermarkets, bars, and coffee shops using an app on a mobile device and they get a discount, money off coupons or free merchandise. You choose.
In order to get further information about Facebook please click on the link below in order to view a short video clip.
http://www.youtube.com/watch?v=V_VMwiveBnc
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